Cart recovery via WhatsApp

Turn abandoned carts into real orders

Backly sends automatic WhatsApp messages at the right moment. 98% of messages are opened. Your customers respond and come back to buy.

Dedicated onboarding Setup in 5 minutes GDPR compliant
Works with your store, no code needed WooCommerce PrestaShop Shopify
22%
Average recovery rate
of abandoned carts
98%
Open rate
of WhatsApp messages
<5'
To connect the plugin
WooCommerce or PrestaShop
The problem

70% of carts are abandoned.
Emails end up in spam. WhatsApp doesn't.

Your customers read WhatsApp messages in under 90 seconds on average. With emails you wait days β€” if they open them at all.

πŸ“§ Email
Open rate20%
Click rate2–3%
Response time6–12 hours
Recovery conversion3–5%
VS
πŸ’¬ WhatsApp
Open rate98%
Click rate45–60%
Response time90 seconds
Recovery conversion18–28%
πŸ“Š Free calculator

Discover how much you're
losing every month

Move the sliders and see in real time how much revenue escapes without Backly.

Daily visits to your shop 500
5010.000
Average order value (€) €60
€10€500
πŸ“‹ How we calculate
1. Visitors to cart (30%) 150/day
2. Abandoned carts (70%) 105/day
3. Reachable on WhatsApp (45%) 47/day
4. Recovered with Backly (30%) 14/day
βœ… Backly recovers up to
€25.200
per month automatically
πŸ’Έ You currently lose about
€189.000
in abandoned carts per month
Recovery potential
Backly recovers between 15% and 20% of abandoned carts on average
πŸš€ Contact us now
Personalised demo Β· Setup in 5 minutes Β· Dedicated support
How it works

Up and running in under 10 minutes

No code, no complex setup. The plugin handles everything.

1
πŸ”Œ

Connect your store

Install the plugin on WooCommerce or PrestaShop. Authorize the connection and data starts flowing automatically.

2
✍️

Activate automatic messages

Choose from Meta pre-approved templates or customise them. Set timing and conditions in a few clicks, no code needed.

3
πŸ’°

Collect recovered orders

Backly works 24/7. Every abandoned cart receives the right message at the right time. See results in your dashboard in real time.

Features

Everything you need to
maximise recovery

πŸ›’

Automatic cart recovery

The right message at the right time. Configurable timing, personalisation with customer name and cart products.

πŸ“£

Broadcast campaigns

Send promotions, flash offers and WhatsApp newsletters to precise customer segments. No spam, with consent.

πŸ”„

Win-back customers

Automatically reactivate customers inactive for 30, 60 or 90 days with personalised messages and offers.

πŸ“¦

Back in stock

Automatically notify customers when a product is available again. Zero orders lost to out-of-stock.

πŸ’¬

Centralised inbox

All WhatsApp conversations with your customers in one inbox. Reply without leaving the dashboard.

πŸ€–

AI Coach

Automatic performance analysis and suggestions on timing, templates and segmentation to increase ROI.

Real results

Stores using Backly every day

"

In three weeks we recovered €4,200 in orders we would have lost. The setup was so simple I thought something was missing.

MT
Marco T.
Owner, women's fashion store β€” Milan
"

We used to use email: recovery rate around 3%. With WhatsApp we're at 21% in the first month. It's a completely different channel.

GR
Giulia R.
E-commerce Manager, sports store β€” Rome
Pricing

Simple, transparent, no surprises

Clear, transparent plans. Contact us and we'll help you choose the right one.

Starter
€49
per month Β· monthly billing
  • βœ“ 500 messages / month
  • βœ“ WooCommerce
  • βœ“ 1 connected store
  • βœ“ Automatic cart recovery
  • βœ“ Meta approved templates
  • βœ“ WhatsApp inbox
  • βœ“ Analytics dashboard
Contact us
⭐ Most popular
Growth
€119
per month Β· monthly billing
πŸ’‘ Pays for itself with the first 2–3 recovered carts
  • βœ“ Unlimited messages
  • βœ“ WooCommerce + PrestaShop
  • βœ“ Up to 3 stores
  • βœ“ Automatic cart recovery
  • βœ“ Broadcast campaigns
  • βœ“ Win-back customers
  • βœ“ Back in stock
  • βœ“ AI Coach
  • βœ“ Custom templates
  • βœ“ Priority support
Contact us

All prices exclude VAT Β· Cancel at any time, no penalties

🎁

Personalised demo

We show you Backly running on real data from your store, with no commitment.

πŸ’³

Human support

A real team follows your setup and answers whenever you need a hand.

πŸ”“

Cancel anytime

No lock-in, no penalties. One click from your dashboard and you're out.

FAQ

Frequently asked questions

Do I need a WhatsApp Business account already?

No. Backly uses its own official Meta Business API infrastructure. You don't need a separate account β€” we provide a dedicated number. If you prefer, you can also connect your existing number.

Does it work with WooCommerce and PrestaShop?

Yes, both. The WordPress/WooCommerce plugin and the PrestaShop module install in under 5 minutes. Once connected, Backly starts tracking abandoned carts automatically, with no additional configuration.

Do my customers need to consent to receive messages?

Yes, it's required by law (GDPR) and by Meta. Backly includes tools to collect consent in a compliant way: checkout widget, post-purchase opt-in and centralised privacy management.

What happens if I exceed the Starter plan message limit?

You receive a notification when you're close to the limit. You can upgrade to the Growth plan at any time from the control panel. Extra charges are never added automatically without your consent.

Do message templates need to be approved by Meta?

Yes, it's a requirement of WhatsApp Business API. Backly provides a catalogue of pre-approved templates ready to use. You can also submit custom templates for review, which usually takes 24–48 hours.

Can I cancel at any time?

Yes, with no penalties and no notice required. You can cancel directly from the control panel. Access remains active until the end of the already paid period.

Start recovering
orders today

Contact us today.
We'll show you how Backly turns abandoned carts into orders.

Contact us β†’
βœ‰οΈ Contact us

Let's talk about your store

Tell us what you sell and how many carts you lose: we'll get back to you with a demo built on your real numbers.

  • βœ“ Reply within one business day
  • βœ“ Demo on your real case, not a generic one
  • βœ“ We help you connect the plugin, step by step

Your data is only used to reply to your request. No spam, ever.